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Market and Competitive Research for the Global Economy
Mark Evans
Managing Principal & Founder
For executives and investors, managers of Fortune 500 companies and other clients requiring expert assistance with competitive research in the energy, financial services and high-tech industries, Mark Evans brings a wealth of experience. For more than 10 years, he has earned a reputation for providing skilled and practical guidance as a market researcher and analyst, consultant, and entrepreneur. He is also currently serving as associate vice president of membership for the San Francisco American Marketing Association. Prior to starting his own research firm, Mark was director of sales and business analysis for the consulting firm, Business Design Corp.(BDC), specializing in developing and implementing new growth strategies for both BDC and its clients.
His areas of expertise include:
- Marketing Campaign Planning
- Online (CPC) Advertising Strategies
- New Market & Opportunity Assessments
- Competitive Profiling
- Corporate Organizational Analysis
Earlier in his career, Mark was the assistant director of operations at the Pacific Technology Center in Southern California, a business incubator for start-up companies. He was instrumental in helping young companies understand and analyze their industries and markets. While there, he also helped connect dozens of businesses with funding, executive employment and company leasing opportunities.
Mark previously worked as a Market Analyst with telecom equipment vendor, Occam Networks (OCNW) with responsibility for competitive intelligence and market analysis.
Mark holds a Bachelors in the Sociology of Society & Law from the University of California, Davis.
He is a member of the Association of Independent Information Professionals (AIIP), the Global Cleantech Network (GCN), San Francisco Chamber of Commerce (SFCoC) and the San Francisco & Silicon Valley chapters of the American Marketing Association (AMA).
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Financial Services
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High Tech |
Energy |
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Client Testimonials |
"We chose Bancroft Research Group over their competitors because they offered us a customized solution, not
a one-size-fits-all product.
And they delivered their report and analysis on time, as promised.
We wouldn’t hesitate to recommend their services to anyone in need of business research."
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Michael Mills
Vice President. of Marketing
Business Design Corp. (BDC)
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“The industry profile you
provided was professional,
thorough, well organized, and included the all information necessary for my client and me to make the right decisions.
The staff of Bancroft Research
Group was a pleasure to work with, asked all the right questions and showed very real interest in my mission and objectives. They delivered their service on time and on budget.
I would be more than happy to work with them again.” |
Wendy Warden
WJ Warden Consulting
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